ASICS LA MARATHON MILE: 24, 25 & 26
The last area Runners pass through after exiting Brentwood. Runners continue west on San Vicente Blvd until the final stretch awaits them on Ocean Ave.
With the revitalization of downtown Santa Monica in the late 1980s, the famed resort town has experienced a boom. In 1887, the City of Santa Monica was incorporated after Nevada State Senator John Percival Jones purchased Rancho Santa Monica. The Santa Monica Pier, one of the regions famed tourist attractions, opened in 1909 with the carousel opening in 1922. Today, Santa Monica continues to be a laid-back community within a major city, with its popularity with surfers and skateboarders.
The Santa Monica Pier
The pier is actually two adjoining piers that long had separate owners. The Municipal Pier opened in 1909 and was primarily used to carry sewer pipes beyond the breakers. The Pleasure Pier was built in 1916 and features the Carousel that opened in 1922. In 1984, the pier underwent a $45 million renovation which started with repairs to the famous Carousel.
Third Street Promenade
Considered a premier shopping and dining district on the westside, the Third Street Promenade has been a center of business in Santa Monica since the late 19th century. In the 1960s, three blocks of Third Street were converted into a pedestrian mall. The district was named Third Street Promenade and reopened in 1989 and has since become the nationally recognized success that it is today.